Designed in Japan, this palm-sized clock evokes the muddled feelings of international travel. From afar, its minimalism seems sophisticated and desirable, but get closer and the mundanity of showering in a small Tokyo bathroom cube, pounding beige, wall-mounted dispenser buttons for the last dregs of "SHAMPOOO", comes through in its plastic construction and ultralight sans serif lettering.

The backlit LCD numbers are as unchanged from the 1980s as the drab American business hotel room you now find yourself in (how did you get here from Tokyo?). Twin displays, one for the present time and the other for the preset alarm, cleverly present the duality of your shifted existence. Jetlag indeed.

In this age of smartphones, what is the use case for traveling with a dedicated alarm clock? But you do, and the next morning, roused from sleep in a barely-lit room, your mind wonders, "Why does every hotel I stay in have the same cheap plastic clock?". In that moment, you will be home.

Shop: Idea Jetlag Travel Alarm Clock (White) (Black) (Red)